Lassonde recently held an event at the site of its future plant in Seabrook, New Jersey, to highlight the progress of the construction work.

The event highlighted the collaboration and expertise of the teams working daily to bring this major project to fruition. Partners and community members were also in attendance, including the mayor of Upper Deerfield Township, Mr. James P. Crilley, and Ms. Christina Renna, President and CEO of the Southern New Jersey Chamber of Commerce.

Although still under construction, the site nevertheless offered a concrete glimpse of the scale of the future facilities.

As Vincent R. Timpano, Chief Executive Officer of Lassonde, emphasized, “But what truly drives our success is what happens inside these walls, through our people, through their collaboration, their expertise and the partnerships with our customers, suppliers, and communities, they are so strongly committed to.”

This US$200 million investment will help support the company’s growth and strengthen its presence in the eastern and northern parts of the continent.

Amanda Burns, President, North American Beverage Division, highlighted the long-term scope of the project: “The work underway here is part of a long-term commitment to grow responsibly, invest in our operations, and strengthen our partnerships with the communities where we operate.

The plant is scheduled to open in 2027, with the first production lines set to come online by the end of 2026.