News

Rougemont, Quebec, May 15, 2020 – Chairman of the Board of Lassonde Industries Inc. (TSX: LAS.A) (“Lassonde”), Mr. Pierre-Paul Lassonde, is pleased to announce that Mrs. Geneviève Fortier has been appointed as director of Lassonde’s Board of Directors. Well-known in the business world for her passion and leadership, Mrs. Fortier is currently CEO of Promutual Insurance. […]

Rougemont, Quebec, May 15, 2020 – Lassonde Industries Inc. (TSX: LAS.A) (“Lassonde”) announces that all the nominees listed in the Management Proxy Circular dated March 26, 2020 were elected as Directors of Lassonde. The detailed results of the vote for the election of Directors held today at its Annual General Meeting, presented in a virtual […]

Rougemont, Québec, January 24, 2020 – A. Lassonde Inc. (Lassonde) announces that it has terminated its sponsorship agreement with the Montreal International Marathon which allowed the use of its Oasis brand. Over the past few years, the Montreal International Marathon has experienced a significant number of shortcomings in the organization and running of its races, […]

The products will be available exclusively at select St-Hubert restaurants and IGA grocery stores in Quebec. Rougemont, Quebec, November 15, 2019 – Lassonde Industries Inc. is proud to move forward with the commercialization of a 200-mL Oasis juice carton with a paper straw—a first in North America—as part of a market test aimed at introducing […]

Rougemont, Quebec, June 20, 2019 – A. Lassonde is very pleased to announce the addition of Claire Bara to its management team as Executive Vice-president and General Manager, Marketing, Trade and Product Development. In that capacity, she will oversee the development of commercialization strategy for A. Lassonde brands, including Oasis, Rougemont, Allen’s, Fairlee and Fruit […]

A. Lassonde was awarded an award for its Apple & Eve Protein Smoothies at the Canadian Grand Prix New Product Awards organized by the Retail Council of Canada. Congratulations to all our teams for the good work!

Rougemont, Quebec, May 17, 2019 – Lassonde Industries Inc. (TSX: LAS.A) (“Lassonde”) announces that all the nominees listed in the Management Proxy Circular dated March 29, 2019 were elected as Directors of Lassonde. The detailed results of the vote for the election of Directors held today at its Annual General Meeting in Montreal are set […]

Myth no. 4: Drinking juice is not equivalent to eating fruit   Realities Why not enjoy both as complementary foods? In North America, many people don’t consume the daily servings of fresh fruits and vegetables recommended by nutritionists. Why is that? The reasons range from being too busy to have lunch, too busy to have […]