News

Funds raised by the “1 JUICE 1 DONATION” campaign through its Oasis brand will be donated to La Tablée des Chefs MONTREAL, March 17, 2022 – In a context where economic inflation and rising fuel prices have an impact on the cost of food, the situation is becoming more difficult for some individuals and families. […]

Lassonde, one of the Canada’s Best Employers Lassonde was included on Forbes Magazine’s prestigious list of Canada’s Best Employers 2021. The company performed well in its industry, ending up at the very top of the Food, Soft Beverages, Alcohol & Tobacco category. It also ranked 216th among the polled Canadian companies. Conducted by the independent […]

Rougemont, Québec, January 24, 2020 – A. Lassonde Inc. (Lassonde) announces that it has terminated its sponsorship agreement with the Montreal International Marathon which allowed the use of its Oasis brand. Over the past few years, the Montreal International Marathon has experienced a significant number of shortcomings in the organization and running of its races, […]

A. Lassonde was awarded an award for its Apple & Eve Protein Smoothies at the Canadian Grand Prix New Product Awards organized by the Retail Council of Canada. Congratulations to all our teams for the good work!

There are still so many stories left to tell! Like the tale of the crack team that succeeded in integrating two separate systems over the course of a single weekend following a corporate acquisition. Or the one about the ingenious purchasing manager who managed to circumvent a shortage of exotic fruit caused by an extreme […]

Ever since their initial foray into Boston and Miami, Lassonde’s management team had been thinking about how to gain a foothold in the United States. Conscious of the limits of the Canadian marketplace, Lassonde Industries’ President and Chief Operating Officer Jean Gattuso held out for just the right opportunity. Patience is also part of Lassonde’s […]

As we saw in the last column, Lassonde launched Arista Wines in 2006. This promising subsidiary allowed the company to use its expertise and technology to best advantage. Maximizing its assets, whether in the form of knowledge, physical plant, equipment or land, was always one of Lassonde’s guiding principles. Lassonde has deep roots in what […]

In the mid-2000s, Lassonde Specialities was doing well – very well, in fact. As you may recall, this subsidiary grew out of the acquisition of Produits Ronald with its plant in Saint-Damase. Its corn on the cob, sold locally under private labels, was a big hit, especially in northern Europe. Lassonde Specialities was actually the […]